More knowledge can lead to better choices and therefore a better quality of life

Clio

UX/UIIllustrationBranding

CHALLENGE

This project is my final exam in Interaction Design at OsloMet, where I designed an app to enhance understanding of the hormonal cycle, helping individuals make informed decisions for better health and quality of life.

PRODUCTS

Branding and UX/UI design for the app i named Clio.

EFFECT

It was a great learning experience for me, where I had the opportunity to take a deep dive into digital design, exploring its opportunities and boundaries.

As my passion for designing on digital platforms flourished, I pursued a course in interaction design. The concept for this app emerged in my typical approach to projects: identifying the problem before crafting a solution.

My hypothesis was straightforward: By enhancing understanding of the hormonal cycle, individuals can make more informed decisions leading to improved health and a higher quality of life.

Tone-of-voice

The task of the app Clio is to support the userthrough their cycle and give advice and provide knowledge in true time. The app should feel as a friend supporting you. To achieve this I made sure the ‘tone-of-voice’ was personal and friendly.
"I appreciate the friendly tone: 'Are things a bit rough right now? It will get better soon :)' Adresses the user like a gentle friend".

INTERVIEW OBJECT 3

Challenge

The app encourages users to join a 12-phase challenge where they reflect on their well-being and symptoms. By sharing data, the app aims to provide more accurate advice and empower users with knowledge.

Positivity

The app highlights all stages of the cycle, including positive symptoms such as anticipated increases in energy levels.
"I downloaded a pregnancy app again, but this time, it's just to keep track of when to expect PMS, not ovulation".

INTERVIEW OBJECT 2

A moment to pause

Clio features an integrated breathing exercise, offering users moments to pause and relax. This exercise is particularly accessible during times of heightened stress, such as hormonal fluctuations.