Branding
Johansen sjøservice
2024
Brand identity for a one-person business offering services to the salmon farming industry. The services involve the operation and maintenance of salmon pens and service boats.
One of the goals for the identity is for it to be suitable for use on clothing and workwear.
The logo and its symbolism are crafted around the arrangement of the pens in the ocean.
The animation should mimic ocean waves, symbolizing the fish farming process from eggs to smolt to fully grown salmon.
